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If you enjoy this issue, please remember to tell a friend!
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THIS MONTH'S RECOMMENDED BUYS |
NOW
AVAILABLE!!!
Caroline's Sweet Maple Rub
We are proud to bring you a fusion of traditional Kansas City flavors with the favorite flavors of the Great White North - Caroline's Sweet Maple Rub! A sweet rub with all the flavor of fresh chiles, that won't ignite your taste buds.
Exceptionally good on salmon and ribs, this rub is also perfect with pork loin, ham, homemade bacon, chicken, chicken wings, spare ribs, and more! Use this rub anywhere you want a kiss of maple sweetness followed by the smooth taste of chiles!
Caroline's Aussie Steak Dry Rub
This deeply flavored and aromatic dry rub, made of slow smoked peppers and a
unique combination of herbs and spices, adds a real kick of flavor to your meals
with just the right amount of heat.
Our Aussie Steak Rub works wonders on beef, pork, poultry, game, seafood, eggs,
vegetables and more! Visit our recipe section for some great and easy meal
ideas. Don't delay - get your very own Aussie Steak Rub today!
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HOW ARE WE DOING? |
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We want your business...plain and simple. Far too many retailers ignore their customers needs. At Caroline's Rub, we put a high value and priority on listening to what our customers have to say. After all, who can tell us better than you where we can improve?
Visit our site today, take a look around and tell us what you think. We can't fix what you didn't like if we don't know about it.
We want to know what it will take to win your business!
Thank you,
Joe and Amy Johnson
Founders |
Back to top
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AND THE WINNER IS... |
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OUR CUSTOMER REFERRAL CONTEST IS WELL UNDER WAY!
Between June 1, 2006 and September 30, 2006, the customer who refers the most new customers to make purchases of any amount will receive a $50 gift certificate to Amazon.com to use in any way you like, as well as a combination of our Dry Rubs and Smoked Salts of your choice!
Just make sure the person you refer enters your name in the "How did you hear about us" box when they complete their address and shipping information at checkout!!!
Winner will be announced in our October newsletter.
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FROM OUR EDITOR'S DESK |
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 Hello
and welcome!
With the start of July comes some exciting new changes here at Caroline's.
First and foremost, we are proud to announce the release of our newest seasoning blend - Caroline's Sweet Maple Rub! We received a lot of requests from our newsletter subscribers and customers seeking a sweeter rub that would go on ribs as well as salmon, with a full chile flavor that wouldn't burn off their taste buds. So we went back to the drawing board and began the process. After a long stretch of development and testing, we ended up creating this blend by merging the traditions of a Kansas City Style rub with the incredible maple products available in Canada. This rub was an absolute hit with our test groups, and I have to admit, it is quickly rising to the top of my favorites list.
This month, we also say so long for now to our Texas Beef and Game Rub. Over the last 5 years, it has been a top performer, but the other day I began to experiment with it by adding a couple of unique and unusual ingredients which we recently got our hands on, and they took the rub from excellent to superior. So we've taken it off the shelves, and have sent it back to the test kitchen to begin the process of creating a new and greatly improved Texas Beef and Game Rub. Look for its return in an upcoming newsletter!
Our Customer Referral contest is in full swing and going strong. We currently have a 9 way tie for first place, so keep on telling your friends and
you could win a $50 Amazon.com gift certificate and free Caroline's
products!
Thanks again for reading this issue, and we hope to hear from you soon! |
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What's in this month's issue...
This month's article is all about salmon. It is one of those items that even folks who don't like fish tend to enjoy. The two most frequently asked questions we encounter when talking about this fish are how do you pick a good salmon, and then how do you properly store it. This month we address those questions and give you some great tips to remember.
Our recipe for July is an excellent and super easy Maple Sweet Salmon Filet cooked on Cedar Planks, using our new Sweet Maple Rub. Quick, simple, and extremely flavorful, we know that this will become one of your family's favorites!
This month in our Let Us Introduce section, we will tell you a little more about our participation in the barbecue competition circuit. We are a proud product sponsor for a great and upcoming competition barbecue team, and we want you to meet them! |
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NEWS FROM THE WORLD OF FOOD |
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SALMON - TIPS FOR CHOOSING AND STORING YOUR CATCH OF THE DAY
by Joe Johnson
 Most people like salmon, even when they aren't big fans of other fish varieties. It's meaty texture, rich color, and great flavor make it an appealing substitute for the old standbys from the butcher. But, if you aren't familiar with the varieties and choices in species and cuts, it can be a bit daunting when trying to determine what it is you want or need, as well as how your choice will determine how you cook it, or how it will taste. This article will hopefully clear up some of the confusion and help you to make a better, more educated choice when buying your next salmon. |
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OUR FEATURED RECIPE |
SUPER SIMPLE MAPLE SWEET SALMON FILETS COOKED ON CEDAR PLANKS
 No magic here - just pure and delicious maple sweetness! You'll be amazed by just how good this is, especially after you see how easy it was to make! Great thing is this recipe works on pork and chicken too!
What you need to get started:
2 Cedar planks, each large enough to hold two filets, with 1 inch of space between them - usually available from your grocer or fish store
4 salmon filets, approximately 6 - 8 ounces each, or about 1/2 inch thick
About one half hour before cooking, begin by soaking the cedar planks in water so they don't burn in the oven. Sprinkle one divided portion of the rub on each filet, and gently spread the rub across the fish to coat. If skinless, flip the fish and coat the second side as well. Place filets on a plate and cover with plastic wrap. Let sit in refrigerator until the cedar plank has finished soaking...
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SMOKEY-T'S PIT CREW BBQ TEAM
 In this business, we get a lot of requests for sponsorship and donations. But when we first spoke with the Tom, Derek, and John from Smokey-T's Pit Crew, we knew they were onto something we had to be a part of. While new on the circuit at that time, they showed a passion and drive for barbecue that we knew would lead to a winning combination and a long relationship between Smokey-T's and Caroline's.
 Beginning in 2005, we started providing them with products for use at competitions and catering events, and in this short time, we have watched them grow into a solid and winning competitive team. They now have a number of victories under their belts, including receiving the Grand Champion title while participating at the King of the Grill BBQ Championship in New Jersey.
If you you're in the area and manage to get by any of the scheduled events that Smokey-T's will be participating in this year, drop in and say hello to Tom, Derek or John. Be sure to tell them that Caroline's Rub sent you!
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Dry Rubs | Smoked Salt | Texas Chili Seasoning
Caroline's Rub®
5929L Jeanne D-Arc Blvd.
Suite 260
Ottawa, Ontario K1C 7K2 Canada
Tel. 613.841.8200 866.827.1085
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